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15 Best Selling Whiskeys In The US Right Now (2022 Updated)

Last Updated on August 3, 2022 by Lydia Martin

The US whiskey market has been experiencing an upward trajectory over the past few years, thanks to millennials’ growing appreciation for it. However, you can’t deny that some brands are more loved than others. 

If you wonder what the best-selling whiskey in the US is, then check out our list. You might find that one special spirit perfect for your palate.

15 Best Selling Whiskeys in the US 

15. Jameson Irish Whiskey

Jameson Irish Whiskey

ABV: 40% 

Average Price: Around $30 

Jameson Irish whiskey is the number one best-selling Irish whiskey worldwide. Like other Irish whiskeys, it has a light floral fragrance with lots of wood.

Jameson Irish whiskey is also a friendly option for those just starting to get in on the Irish whiskey craze. 

14. Fireball Canadian Whisky

Fireball Canadian Whisky

ABV: 33%  

Average Price: Around $15 

This iconic Fireball Canadian whisky is the college frat party’s quintessential liquor, with a spicy cinnamon aroma that will bring back many memories. 

Its taste is as the name suggests: like liquid Fireball candies. We find this Canadian whisky too strong to be drunk in shots, but we love it in a warm hot toddy. 

13. Crown Royal Canadian Whisky

Crown Royal Canadian Whisky

ABV: 40% 

Average Price: Around $50 

Americans love their Canadian whisky… here’s the second one on the list from Crown Royal.

Sipping on Crown Royal Canadian whisky feels like a luxury experience fit for a king, from the gorgeous bottle to the equally impressive whisky inside.

Crown Royal Canadian whisky is refined and silky, with hints of wood and sweet vanilla that’ll leave you wanting more after each sip. 

12. Evan Williams Bourbon Whiskey

Evan Williams Bourbon Whiskey

ABV: 43% 

Average Price: Around $20 

Personally, we love the Evan Williams Bottled-In-Bond label more, but the rest of the country seems to be partial to the classic Kentucky straight bourbon whiskey.

This whiskey is rich yet fresh, with vanilla, pepper, and apple flavor notes. You can’t go wrong with ordering this one in a classic Old Fashioned. 

11. Seagram’s 7 Crown American Whiskey

Seagram’s 7 Crown American Whiskey

ABV: 40% 

Average Price: Around $20 

Seagram’s 7 Crown American whiskey is made with a fair amount of blended grain whiskeys.

Personally, we find Seagram’s 7 Crown American whiskey a bit lackluster, as we are so used to bold and rich whiskeys. 

We think the high whiskey sales can be attributed to the iconic 7&7 cocktail that everyone seems to love (made with Seagram’s 7 Crown and 7 Up). 

10. Rittenhouse Rye

Rittenhouse Rye ABV: 50% 

Average Price: Around $30 

Heaven Hill’s Rittenhouse Rye whiskey is a safe option whenever you’re unsure which whiskey to go with a Boulevardier.

It has a distinctively spicy flavor, with licorice, anise, dill, and oak notes. 

We find this an okay whiskey when drunk neat — nothing too spectacular — but hey, we have to say it holds its own pretty well in a Bourbon Sour. 

9. Jim Beam Bourbon Whiskey

Jim Beam Bourbon Whiskey

ABV: 40% 

Average Price: Around $20 

Jim Beam bourbon whiskey, the number one best-selling American whiskey in the world by Beam Suntory, is sold in over 200 countries.

The liquor is uncomplicated and friendly, perfect for people looking to get into American whiskey. 

Traditional flavors of vanilla, spice and toasted oak are present in each sip of Jim Beam bourbon whiskey.

This is a fail-proof option if you’re unsure which bottle to pick up at the liquor store. 

8. Four Roses

Four Roses

ABV: 50

Average Price: Around $40 

Ask anyone, and they’ll probably tell you that Four Roses is on their list of top whiskeys.

The business reportedly earns around $100 to $500 million in revenue annually, which earns this label a spot in our best-selling bourbons. 

As the name suggests, Four Roses has fruity and floral essences, with a bit of caramel. 

7. Wild Turkey Bourbon Whiskey

Wild Turkey Bourbon Whiskey

ABV: 50.5% 

Average Price: Around $25 

Wild Turkey bourbon whiskey is a classic brand you’ll find in most convenience stores in the country. We prefer the hotter Wild Turkey 101 label, but the 81 proof is just as good. 

Wild Turkey bourbon whiskey is rife with flavors like fresh cream, pecan pie, and buttered toast, and with the $20 price point, we don’t mind restocking this every time it runs out. 

6. Jack Daniel’s Tennessee Whiskey 

Jack Daniel’s Tennessee Whiskey 

ABV: 40% 

Average Price: Around $25  

Jack Daniel’s is one of the world’s most popular American whiskey brands, and in 2021, it made over $300 million in whiskey sales. 

The No. 7 is an iconic staple in most convenience stores, and patrons swear by it as a safe yet cheap option.

Each bottle gives you traditional bourbon notes of honey sweetness, some vanilla, and charred nuts. 

5. Michter’s

Michter’s ABV: 45.7% 

Average Price: Around $50 

According to Forbes, Michter’s probably accounts for 1 percent of the billion-dollar American whiskey market industry [1].

This small-batch bourbon whiskey has a superb quality, with dark flavors of caramel, vanilla, chocolate, and butterscotch. 

We tried this one neat, but we have to say it fares better when drunk on the rocks. This bottle is slightly more expensive than the other ones on the list at around $50-ish. 

4. Woodford Reserve Bourbon Whiskey

Woodford Reserve Bourbon Whiskey

ABV: 45.2% 

Average Price: Around $40 

Woodford Reserve is a multi-billion dollar business earning about $2.7 billion in sales in 2020 alone. The cool thing about it is that the distillery is considered a historical landmark, too! 

It’s one of the best bottles you can get with a $40 price tag — it is full and rounded, with plenty of rich flavors like caramel and vanilla. The sweetness is balanced out with citrus and a touch of spice to keep it interesting. 

3. Maker’s Mark Bourbon Whiskey

Maker’s Mark on desk with cocktail glass

ABV: 45% 

Average Price: Around $45 

Maker’s Mark prides itself as the country’s first premium bourbon whiskey. The Maker’s Mark spirit starts perfectly smooth, with caramel and vanilla notes, and tapers off into a long, warm finish.

There are plenty of spices like cinnamon and clove in Maker’s Mark, too. 

2. Buffalo Trace Bourbon Whiskey

Buffalo Trace with box on table

ABV: 45% 

Average Price: Around $40 

Buffalo Trace bourbon whiskey is another pleasantly sweet label.

This best-selling American whiskey has earthy tones of honey, licorice, and caraway seeds, with roasted fruit, ginger, and of course, the traditional vanilla and caramel. 

It’s a great bottle if you’re willing to shell out $50 for a pop. 

1. Bulleit Bourbon Whiskey

Bulleit Bourbon Whiskey on desk with glass

ABV: 45% 

Average Price: Around $35 

Bulleit bourbon whiskey uses a high-rye mash bill, giving it a gentle spiciness. Many people say it tastes a lot like liquid cinnamon. 

Fun fact: The brand has been around for over 150 years (Augustus Bulleit created his first batch in 1830), yet the same mash bill is still used to produce Bulleit bourbon today. [2]

FAQs 

What is the best-selling American whiskey in the US?

According to data released by the reputable Spirits Business, Jim Beam and Jack Daniel’s are two of the best-selling American whiskey in the US.  

Is the best-selling whiskey in the United States expensive?

No, the best-selling whiskey in the country is definitely not expensive. A 750ml bottle of Bulleit bourbon whiskey has an average price of only $35.

Furthermore, Jack Daniel’s and Jim Beam bourbon whiskey sell their flagship bottles for less than $30, which is a great price point for most people. You won’t feel too guilty if you restock this in your liquor cabinet once in a while. 

Conclusion

And there you go — the best-selling whiskeys in the US. 

You’ll definitely spot some familiar names as many of us like sticking to the brands we already know — Jim Beam, Jack Daniel’s, Wild Turkey, Crown Royal Canadian whisky, Jameson Irish whiskey, and Wild Turkey bourbon whiskey, to name a few.

The clear standout is Bulleit bourbon whiskey, which we think is the best-selling whiskey overall. 

The rise of whiskey’s popularity can be attributed to millennials being keener on the kind of spirit they drink and their willingness to shell out more money for something of better quality. Whiskey is also a classic gift to give to others on many occasions.

References: 

  1. https://www.forbes.com/sites/forbesdigitalcovers/2018/07/03/the-whiskey-rebels-how-michters-revolutionized-american-rye-and-bourbon/
  2. https://www.thrillist.com/drink/nation/13-weird-facts-you-didnt-know-about-bulleit-whiskey

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