Bulleit Bourbon Bottle Prices, Sizes & Types (2023 Updated)

Last Updated on December 29, 2022 by Lydia Martin

Although Bulleit might be a new face in the liquor market, it’s got a long history that dates back over one hundred years ago. Still, this brand has already made a solid mark in the industry and even won a gold medal at the 2021 San Francisco World Spirits Competition. 

This article will discuss everything you need to know about Bulleit Bourbon. 

Bulleit Bourbon’s History & Origin

Bulleit Bourbon has quite an interesting backstory. For one, the spirit’s original mash bill would be more in line with a rye whiskey than bourbon. 

Secondly, its founder, Augustus Bulleit, disappeared without a trace while transporting Bulleit Rye barrels from Kentucky to New Orleans. His creation nearly disappeared with him until his great-great-grandson Tom Bulleit decided to pick it up in 1987.

In 1997, Seagram bought the Bulleit brand and introduced it to Australia, Germany, and the UK markets.

When Diageo acquired the Seagram assets, it also included Bulleit. In 2019, Bulleit opened a visitor center in Kentucky. It included a cocktail bar, special tours, and the chance to customize a Bulleit label. 

Check out the infamous Kentucky Bourbon Festival right here. 

Did You Know? 

How It’s Made

Bulleit is produced at the Bulleit Distillery in Shelbyville and aged for at least six years in charred barrels made from new American oak.

It uses special strains of yeast and Kentucky limestone-filtered water. 

Read: Bulleit vs Buffalo Trace Bourbon

Key Ingredients

Founder Augustus Bulleit wanted to create a bourbon with a unique blend and aroma.

As a vintage tavern keeper in the 1800s, he was familiar with the other bourbon brands available, but their taste was never quite right.

After experimenting with countless varieties of mash bills, Augustus finally came up with a bourbon with the complexity he sought.

His favorite mash bill was made with 66 percent rye and 33 percent corn and was great whether as a stand-alone or mixed into drinks. 

However, by today’s standards, that would mean that Bulleit is a rye whiskey.

When Tom picked his grandfather’s recipe up in 1987, he tweaked the mash bill to fit the standard and distilled and aged the spirit in small batches.

Bulleit is now 68 percent corn, 28 percent rye, and 4 percent barley malt. Its high rye content — a nod to his grandfather’s recipe — gives it spicy flavors. 

Read: Blue Run Kentucky Straight Bourbon Review

How It Gained Popularity

Bulleit is one of the most popular whiskeys in California.

This brand dominated whiskey cocktails so much that when clients asked to get rye whiskey in their cocktail, bartenders lamented the fact that they didn’t carry rye whiskey until the request reached Tom himself!

In 2011, he released Bulleit Rye Whiskey… just like his grandpa’s creation. 

The rye product has also been featured in HBO’s Deadwood. With its russet color, the bourbon bottle has made regular appearances in various episodes. 

In 2017, an intense family feud ensued between Tom and his daughter, Hollis Worth, resulting in Tom stepping back from the limelight as Bulleit’s brand ambassador.

Fun History

When you look at the whiskey bottle, the first thing you’ll notice is how the label seems to be a little… askew.

When asked, Tom Bulleit revealed that he wanted to pay homage to how his great-grandfather used to do it. 

Speaking of bottles, they’re designed to look like 18th-century medicinal bottles. It is easy to distinguish a bottle of Bulleit Rye just by its appearance alone — and they plan to keep it that way.

In fact, they sued another whiskey company for copyright infringement when the latter attempted to replicate their bottles. [1]

How To Perfectly Drink Bulleit 

With its rye, honey, and cinnamon flavor notes, there’s no better way to enjoy this brand than sipping it neat.

Sip slowly and wait for the spirit to coat your tongue before you swallow. Thanks to its high rye content, you’ll likely notice that it has a spice note. 

Some people find its rye taste slightly too strong. Try adding in a bit of water or serving it on the rocks in order to cut the strength back.  

Of course, you also have to use the right glassware.

A Glencairn glass allows the aromas of the whiskey and rye to open up for full appreciation. A rocks glass will also work. 

Read: Recommended Bulleit Bourbons

Common Bulleit Bourbon Prices

Type	Size	Alcohol Proof	Average Price
Bulleit ’95 Rye Whiskey	750ml	90	Around $31.99
Bulleit Barrel Strength Bourbon	750ml	90	Around $59.99
Bulleit Bourbon	750ml	90	Around $31.99
Bulleit 10 Year	750ml	92	Around $47.99
Bulleit Blenders’ Select No. 001	750ml	92	Around $59.99
Bulleit Rye	750ml	90	Around $31.49
Bulleit Rye 12 Years Whiskey	750ml	92	Around $53.99

Compared to Other Bourbon Brands

Knob Creek

Knob Creek is regarded as the gold standard for robust bourbons. Strong wood and vanilla flavors will hit you upon the first sip. You’ll also likely notice its complex flavor of sweet oakiness and delicious fruity undertones, paired with roasted almonds, and cinnamon. This brand also has small-batch versions if you’re into that. 

You can buy a 750ml bottle of Knob Creek for around $34.99, just at par with Bulleit’s prices. 

Read: Knob Creek vs Bulleit Bourbon

Jim Beam

Probably the best-selling bourbon in the world is Jim Beam. This brand has different varieties of American bourbons (including rye), but you’ll notice that each one share cornbread, caramel, and vanilla flavors. The best bet is that this is a great whiskey for beginners!  

A 750ml bottle of Jim Beam is quite cheap; you can buy one for a mere $20 at your local liquor store. 

Read: Jim Beam & Bulleit Bourbon Compared

Evan Williams

Evan Williams whiskey is good for sipping. You’ll get the sweetness of vanilla and apples, contrasted by spicy ginger and black pepper. 

Evan Williams sells slightly cheaper than Bulleit, around $22 per 750ml bottle. 

Also Read:

• Brother’s Bond Bourbon Guide
• Angel’s Envy Bourbon Guide
• Warbringer Warmaster Guide
• Howler Head Bourbon Guide
• Rabbit Hole Bourbon Guide

Popular Bulleit Cocktail Recipes 

Kentucky Sunset 

This cocktail is a glorious combination of sweet and tangy. 

• Prep Time: 2 minutes 
• Total Time: 2 minutes 

Ingredients:

• 1 oz Bulleit Barrel Strength 
• ½ oz strawberry liquor 
• ½ oz lemon juice 
• 2 dashes Angostura bitters 
• Ginger beer 
• Ice 

Instructions:

Pour everything into a cocktail shaker filled with ice until well-combined. Pour and strain into a tall glass filled with fresh ice. Top off the remaining with ginger beer. 

Serving: 1 

Whiskey Sour

Whiskey Sour is probably the world’s most popular whiskey recipe. Try using bourbons in this bar staple! 

• Prep Time: 2 minutes 
• Total Time: 2 minutes 

Ingredients:

• 1 ½ oz Bulleit 
• ⅓ oz lemon juice 
• ½ teaspoon sugar 
• Orange slice 
• Maraschino cherry 
• Ice 

Instructions:

Combine the liquor, juice, and sugar in a shaker filled with ice. Pour and strain into a rocks glass with fresh ice. Garnish with an orange slice and maraschino cherry. 

Serving: 1 

Bulleit Old Fashioned

This is one of the oldest and simplest cocktail drinks. 

• Prep Time: 2 minutes 
• Total Time: 2 minutes 

Ingredients:

• 1 ¼ oz Bulleit 
• 2 teaspoon simple syrup 
• 3 dashes Angostura bitters 
• Orange peel 
• Ice 

Instructions:

Pour the liquor, syrup, and bitters into a rocks glass and fill it with ice. Stir gently. Zest an orange peel over the drink and drop the peel in for garnish. 

Serving: 1 

Bourbon Orange Crush

The orange crush is Maryland’s favorite summer drink. Here’s how you can add a boozy Bulleit twist to it. 

• Prep Time: 2 minutes 
• Total Time: 2 minutes 

Ingredients:

• 2 oz Bulleit Bourbon 
• 4 oz orange juice 
• 1 oz triple sec 
• Orange wedge 
• Crushed ice 

Instructions:

Fill a highball halfway with crushed ice and pour the liquor and triple sec in. Top everything off with orange juice and stir to combine. Garnish with an orange wedge. 

Serving:1 

Bourbon Bitters & Soda 

Although soda is most commonly paired with vodka or gin, bourbon will also make for a pleasant surprise! 

• Prep Time: 2 minutes 
• Total Time: 2 minutes 

Ingredients:

• 1 ½ oz Bulleit Bourbon 
• 5 oz Hella Bitters & Soda Aromatic Dry or Spritz
• Lemon wedge 
• Ice  

Instructions:

Mix the liquor and bitters and soda in a highball glass. Add ice. Squeeze the lemon wedge on top and drop the wedge in. 

Serving: 1 

FAQs 

How much does a Bulleit bourbon cocktail usually cost?

A Bulleit bourbon cocktail can cost anywhere from to if you’re making bourbon at home.

However, if you are ordering them from bars, expect to shell out anywhere from $10 to $15. 

Is Bulleit bourbon worth its price?

Yes, Bulleit Bourbon is worth its price! It is a highly versatile spirit that tastes just as great when sipped neat or mixed into cocktails.

We would even consider it a quality bourbon at an affordable price point. Check out the difference between Bulleit bourbon and Bulleit rye here. 

In Summary 

Bulleit Bourbon has a long and interesting story, and this is greatly reflected in the complex flavor notes found in this spirit. Whether enjoyed neat or in a cocktail, a bottle of Bulleit will always make for an enjoyable experience for all bourbon lovers. 

Reference: 

1.  https://adage.com/article/cmo-strategy/diageo-s-bulleit-bourbon-brand-copied-style/309343